Course bundle includes 4 workshops: Improve Online Visibility, Optimizing Your Website, Utilizing Engaging Content & Leveraging Your Contact Lists.
IMPROVE ONLINE VISIBILITY WORKSHOP: How are you standing out from your competition when someone searches for wedding planner, photographer, caterer, etc. online? Have you Googled your business lately? Does it show up on the page 1 of results? Do you have a Google My Business listing? When was the last time your website was updated? Are you asking for testimonials as part of your off-boarding of clients? In this workshop, I will help you understand why online reputation is important and provide you actionable steps to build trustworthiness, credibility and rise above you competition.
OPTIMIZING YOUR WEBSITE WORKSHOP: Your website is a representation of you and your business! Is it working for you? Is it updated regularly? Does it have pictures of your current events? Do you have written reviews/testimonials incorporated? Did you know that search engines determine the relevancy of your website by the frequency of updates being made and quality of content? Join me for this workshop that will give you actionable steps that can be implemented immediately.
UTILIZING ENGAGING CONTENT WORKSHOP: Do your social media efforts fall flat? Are you asking something of your followers when you post to get them to engage with you? Are you sharing sneak peeks into who you are and how you run your business? Are you sharing what previous clients have to say about you? Are you utilizing content that you may already have at your disposal? In this workshop, I will share several tips you can implement immediately to get more engagement that will lead to booking more events!
LEVERAGING YOUR CONTACT LISTS: Do you have an email database? Text database? Are you utilizing it to book more events? How often are you reaching out to your contacts? Do you include a call to action? If you aren’t asking the recipient to do something, you’re missing out and your competition is swooping in! Join me for this workshop that will give you actionable steps that can be implemented immediately.